Our Story

Born On The Jobsite

Hawk+Briar started the way a lot of good ideas do — on a lunch break, sketched out with grit-stained hands. After 40+ years of welding and building, we knew working men deserved better than boutique beard oils and barbershop fluff.

Our products are made for the guys who put in the hours, who earn their shower at the end of the day, and who want beard care that works as hard as they do.

No fluff. No BS. Just a clean finish.

Earn It! Groom It!